WOW MKTG’s robust client roster grows mucho más with the addition of Medicare power brand MMM of Florida, Inc.

The esteemed Medicare brand advances its rapid expansion to South Florida with the backing of its new marketing partners

WOW MKTG, a full-service marketing agency based in Miami, today announces its partnership with MMM of Florida, Inc. A part of InnovaCare Health, a company recognized for combining innovation and quality care to create progressive, value-based models for even the most complex patient populations, MMM of Florida, Inc. expanded its highly-rated Medicare brand into the South Florida market in 2019. They offer Medicare Advantage Plans for residents in Miami-Dade, Broward, and Palm Beach counties. The new partnership adds to WOW MKTG’s growing list of achievements this year and builds on the agency’s 10-year experience in successfully marketing Medicare companies.

“I’m thrilled to be working with WOW MKTG to help jumpstart MMM of Florida’s growth plan in South Florida,” said MMM of Florida President and Chief Executive Officer Ron Schutzen. “With an increasing need for our customized wellness approach to healthcare, I’m confident we will drive growth even further by partnering with them. I’ve personally experienced outstanding results from WOW MKTG in the past and, with their deep expertise of the Medicare industry, I know they will deliver.”

As MMM of Florida’s agency of record, WOW MKTG will create comprehensive advertising campaigns for the healthcare brand in the South Florida market. With its robust experience in quickly evaluating new brands and marketing multiple Medicare companies, the agency will craft creative that stands out to the unique 65+ audience while leveraging its powerhouse media team to effectively deliver the brand’s message across traditional and digital channels.

“We’re honored to welcome an incredibly powerful brand in the Medicare industry, MMM of Florida, to our extended family of client partners,” said President and CEO of WOW MKTG Jose Dans. “As a company that has achieved wide success, we’re confident in MMM of Florida’s ability to thrive in the South Florida market in the same way it has proven to be prosperous in other markets. With WOW MKTG’s diverse Medicare experience in multiple markets across the nation and a deep understanding of the South Florida audience, we’re excited for the opportunity to drive growth and results for our new partners as they enter the tri-county area.” 

InnovaCare Health, the parent company to MMM of Florida, Inc, is a leading provider of integrated healthcare solutions with more than 20 years of industry experience driving coordinated, physician-led models of care. InnovaCare is considered the ninth largest Medicare Advantage Plan in the United States. 

WOW MKTG is recognized for delivering client success with an integrated mix of strategy, creative, media, events, communications, and digital. Growing three-fold since 2017 to meet demand, the award-winning agency’s in-house team of industry experts has earned a reputation for collaborating to deliver strategic insights, flawless execution, and world-class service.


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